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FACEBOOK LIKES VS FOLLOWERS

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Soon we will see major innovations on Facebook pages, because the social media giant is going to introduce the New Pages Experience feature, as part of which the like numbers will be removed from Facebook pages, and only the number of followers will remain visible.

What exactly does “follower” and “like” mean?

Followers are users who can see posts posted on your page in their news feed.

By default, users who like a page are also its followers, so they can also see the information you share, but they also have the option to unfollow. This will keep the “like” of the user, but he or she will not see the posts.

So, the main reason for the change is that, according to Facebook, followers say a lot more about the true popularity of a site than the number of likes.

Sometimes people “like” a Facebook page just because a friend asked them, or because they liked its content earlier, but in fact have already unfollowed it or hidden their posts from their news feed.

  • If someone likes and also follows your page, he or she will also follow your “new page”
  • If someone likes your page but doesn’t follow it, the like won’t move to the “new page”

The new page experience will also make it easier for visitors to find relevant information on branded pages in a much more streamlined form.

If you feel like you could use some practical Facebook advice, feel free to contact us.

 

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